ShoreTel Rings in Efficiency For Busy Medical Practice

29 April, 2010

Leading UC Solution Provides Major Boost to Patient Quality of Service & Savings of at least 26 Work 2 Per Week

ShoreTel® (NASDAQ: SHOR), the leading provider of brilliantly simple IP phone systems with fully integrated Unified Communications (UC), today announced that one of Victoria's most successful medical practices, Airlie Women's Clinic, has deployed a ShoreTel UC solution at its two centres in Prahran, suburban Melbourne.

Upgrading to ShoreTel's easy to deploy and maintain UC system has provided a major boost to patient quality of service offered by the medical practice, which anticipates recovering its telephony cost outlay within the next 12 months.

The ShoreTel UC solution, which was installed by systems integrators Flexnet, has provided a major boost to productivity at the practice with one of its three receptionists needed for its previous 10-line Commander system now reassigned to assist medical staff, according to Robert Szwarcberg, director of Airlie Women's Clinic.

"The lift in productivity from the ShoreTel solution, comprising ShoreTel IP265 colour screen phones and ShoreTel Call Manager, has saved the practice a minimum of 26 work hours per week. The impact on the practice was incredible. And it began from day one," Mr Szwarcberg said.

"ShoreTel has changed our internal environment. With some 50,000 patients on file, we regularly receive as many as 800 incoming calls daily between the two practices. Yet our patient waiting areas are now quiet and peaceful, which has created a more medically professional and caring feel to the practice," he added.

The clinic estimates that it has significantly raised patient quality of service with 75 percent of calls being answered within 30 seconds, and 90 percent of calls answered within one minute. This outcome is a major improvement over the previous system, where calls could be queued for lengthy periods creating patient service issues, and receptionists had to deal with many conflicting demands. The clinic also needed a UC telephony system that could be linked to a second practice located nearby.

Mr. Vasili Triant, ShoreTel managing director Asia Pacific, said the ShoreTel UC system complemented the aims of Airlie Women's Clinic to portray a quality image while providing the resources to deliver best available patient care.

"ShoreTel's solution combines the full power of UC with plug-and-play simplicity. In a busy medical practice or other professional services firm, users need to be able to move seamlessly between voice, video, and data whether they are based at a central office or working across numerous additional sites. ShoreTel meets this need with a brilliantly simple solution that enjoys the highest customer satisfaction ratings in the industry," Mr. Triant said.

About ShoreTel, Inc.

ShoreTel, Inc. (NASDAQ: SHOR) is the provider of brilliantly simple Unified Communication (UC) solutions based on its award-winning IP business phone system. We offer organizations of all sizes integrated, voice, video, data, and mobile communications on an open, distributed IP architecture that helps significantly reduce the complexity and costs typically associated with other solutions. The feature-rich ShoreTel UC system offers the lowest total cost of ownership (TCO) and the highest customer satisfaction in the industry, in part because it is easy to deploy, manage, scale and use. Increasingly, companies around the world are finding a competitive edge by replacing business-as-usual with new thinking, and choosing ShoreTel to handle their integrated business communication. ShoreTel is based in Sunnyvale, California, and has regional offices in Austin, Texas, United Kingdom, Sydney, Australia and Munich, Germany. For more information, visit

About Airlie Women's Clinic

Airlie Women's Clinic was established over 25 years ago by a group of female doctors with a passion for "providing the highest quality in medical care, with an intense focus on patient care." Based in Prahran East, Airlie Women's Clinic is one of Victoria's leading general practices with a national influence. Due to Airlie Women's Clinic's commitment to general practice medicine and system implementations, we have been selected as one of Australia's training medical practices. All the clinics' investments and developments are designed with the patient in mind. The clinic is staffed by female general practitioners who have a particular interest in preventative care, women and family health issues and counselling. Notwithstanding this, the practice has an ever growing patient base of men and children who attend for all matters of general practice. Visit:

About Flexnet

Flexnet is a privately owned Melbourne based company that has been delivering information technology solutions since 2001. In addition, Flexnet provides business grade VoIP telephony solutions and is recognised as a leading provider in this area. Specialising in the design and implementation of high availability LAN/WAN networks, storage, disaster recovery, and backup solutions Flexnet can cater for all your IT requirements. With extensive product knowledge Flexnet delivers seamless solutions to meet your challenging business needs. Flexnet helps your business plan IT strategy and put in place an infrastructure that will let you move ahead with complete confidence. By providing the best possible advice, products, installation, training and technical support, we will make sure you are in a position to maximise the benefits of IT. Visit: